2018 Education Summit

2018 Education Summit

December 2-4, 2018
Francis Marion Hotel
Charleston, SC

Immerse yourself in the culture of Charleston. Innovate with new ideas and practices. Inspire and leave your mark.

We are excited about what we have in store for Education Summit 2018. Our planning committee has an amazing speaker lineup and Charleston experiences that will immerse you in the flavors of everything Charleston.

Voted #1 city in the United States by the readers of Conde Nast Traveler and Travel + Leisure, Charleston oozes with southern hospitality, a rich culture, and many epicurean experiences you will not want to miss.

Education Summit starts on Sunday, December 2 and concludes Tuesday, December 4. We will IMMERSE you into Charleston and the SITE SE community, our speakers will INSPIRE and challenge you, and after two days of immersion and inspiration we hope you will take what you learned and experienced to INNOVATE in your industry.

Check out the details below and visit back here often for updates. Make sure you are also following us on social media for additional updates.

Registration

Registration Fees
$300: SITE Member Planner & Supplier
$400: Non-Member Planner
$475: SITE Member Supplier (includes 1 planner)
$600: Non-Member Supplier (includes 1 planner)
$850: Non-Member Supplier (without a planner)
$200: Guests

Event Contact

Tracy MitchellThis email address is being protected from spambots. You need JavaScript enabled to view it. / 843-324-1676

Hotel

Take advantage of the SITE Southeast discounted rate at the Francis Marion Hotel.

Francis Marion Hotel

Opening Speaker Jane Herlong

Jane Herlong - sweet tea wisdom and southern fried humorGet ready for an entertainment experience blending Southern humor, folksy wisdom and award-winning singing. Jane Jenkins Herlong considers herself a Lowcountry, South Carolina farm girl who went from bare feet to high heels to compete in the Miss America Pageant. Originally from Johns Island, South Carolina, Jane claims she is so Southern that she’s even “kin to herself”. Jane travels throughout the country sharing her sweet tea wisdom and southern fried humor.

A recent inductee into the prestigious Speaker Hall of Fame, Jane is one of the 232 men and women to be awarded this honor including former U.S. President Ronald Reagan and General Colin L. Powell. She has also achieved the distinction of Certified Speaker Professional by the National Speakers Association in addition to recently being named a Woman of Distinction from Elysian Magazine.

Jane is the best-selling author of four books. Rhinestones on my Flip-Flops and Bury Me with My Pearls are both Amazon Best-Sellers and award-winning books

She is also professional singer, songwriter, and recording artist. Jane’s award-winning singing and humor is featured on Sirius XM Radio and Pandora Internet Radio along with Jeff Foxworthy, Ray Romano and Jerry Seinfeld. Jane delivers a simple message that she lives every day… “prove people wrong and laugh while living your dreams.”

Jane has also spoken in New Zealand and Germany and is fluent in four languages: English, Southern, Northern and Lowcountry Gullah (gul‐la).

She is active in her church and community and serves on the board of Piedmont Technical College. 

However, Jane’s proudest accomplishments are being a wife and mother. Jane and her family live on the family peach farm in Edgefield County, South Carolina.

Sit back and enjoy some sweet tea wisdom and southern fried humor!

Keynote Speakers

Mark Schulman Rockstar Attitude

Mark Schulman

Discover the world-class drummer who is unlocking the secrets to Hacking the Rockstar Attitude for audiences around the globe.

A legend in the music world and currently on tour with P!NK, Mark Schulman is an incredible musician, dynamic performer and a strategic business mind who has parleyed his success on stage into true business success.

Unlocking strategies to help audiences Hack the Rockstar Attitude and Boost their R.Q. (Rockstar Quotient), your team will be treated to one of those rare events - an incredible show that will empower and inspire, while also providing practical, innovative business strategies. His engaging keynotes are an audio & visual feast, interspersed with LIVE! drum performances that will rock your world. Using music and real-world experience as a teaching tool, Mark Schulman will leave you and your team drumming up new levels of peak performance!

Keynote: Hacking The Rockstar Attitude

Harness the energy, spirit and passion of rockstars. Mark uses three core principles during this kinetic and sensory-driven program.

Using the metaphor of music and stories of world-class performers, Mark guides his audience through entertaining interactive processes and sticky content (as only a rock & roll drummer can do) to decode how one can take the success secrets of the stars and apply them to every day business directives. You will walk away with a blueprint for how to incorporate rock & roll philosophy, techniques and swagger into your business in order to drive performance and energize your work environment. Are you ready to rock?

Julie Cottineau, Founder & CEO, BrandTwist

Julie Cottineau, Founder & CEO, BrandTwist

Julie Cottineau is the Author of the Best-selling book “TWIST: How Fresh Perspectives Build Breakthrough Brands” (Panoma Press, 2016). She is the Founder and CEO of BrandTwist, a branding consultancy, and Brand School - the premier branding program for entrepreneurs, nonprofits and small businesses. Her TWIST approach applies best practices from across brand sectors and leverages them for innovative and impactful solutions.

Prior to starting her own company, Julie honed her branding chops as the VP of Brand for Richard Branson’s Virgin company and at Interbrand and Grey global. She has been an adjunct professor and guest lecturer at Cornell, Columbia, and Stanford and often speaks about corporate and personal branding in top business media such as Entrepreneur Magazine and CNN. Her own life has been filled with magical TWISTS which have led her to France and back to the Hudson Valley where she lives with her French husband and two wonderful children.

Keynote: Inspiration With A Brand TWIST

Tired of me-too experiences? Fresh ideas come from looking at current practices from new perspectives. TWISTING takes best practices from successful brands like Virgin, Apple, Starbucks, Blue Apron and Waze and TWISTS them to create new ideas in all areas of meetings and events. It is a fun, energizing approach that immerses participants in the 360-degree power of brand while at the same time helping them to create actionable ideas.

Keynote attendees will learn how to:

  • TWIST with favorite brands for fresh inspiration
  • Build their own personal brand TWISTS and leverage their passions to stand out
  • Create highly engaging experiences that break through

Brent Bushnell, Co-Founder and CEO of Two Bit Circus

Brent Bushnell, Co-Founder & CEO of Two Bit Circus

Brent Bushnell is an entrepreneur, electrical engineer, software developer, and an authority in immersive entertainment, Virtual Reality, Mixed Reality, and Augmented Reality. Brent is an expert in the art of connection and experiential engagement. He is passionate about creating new ways to capture people’s hearts and minds with new technologies.

Brent is the CEO and co-founder of Two Bit Circus, a Los Angeles-based experiential entertainment company. The interdisciplinary team strives to create immersive, social fun and is currently building a network of micro-amusement parks featuring free-roaming VR, a robot bartender, an interactive game show supper club and more. Previously, Two Bit Circus launched STEAM Carnival, a traveling showcase of high-tech entertainment and student STEAM workshops. They’ve captured action sports content in 360 video for brands like the NFL, NBA, Indy and the Olympics for use in VR activations at the Super Bowl, All Star games and in retail. And they regularly serve as immersive entertainment partners for major brands and location-based facilities. One of their first projects was creating the Rube Goldberg machine for the band OK Go for their viral “This Too Shall Pass” music video that has garnered 60+ million views online.

Brent is on fire about using play and spectacle to inspire inventors. He is passionate about rebranding STEM learning to STEAM with the inclusion of art and creativity. He is motivated by the power of group games and interactive media to bring people together in fun and meaningful ways. As a UCLA-trained engineer, he is a hands-on maker who uses rapid prototyping to turn vision into reality. He's board president of Two Bit Circus Foundation, an LA-based 501c3 that deploys STEAM-based programs for middle and high school students. Previously, he was the on-camera inventor for the ABC TV show Extreme Makeover: Home Edition. He was a founding member of Syyn Labs, a creative collective creating stunts for brands like Google and Disney.

John Wilson - The Power of YES

John Wilson

“Recognizing The Power of YES”
The 3 Letter Word That Changes Everything

John Wilson is a championship winning athlete, change maker and relentless advocate for the importance of fun, play and passion in work and life. Humbly starting his soccer journey in a pair of Converse high tops, John’s winning mentality and talent with the ball allowed him to experience the sport at the highest levels of the collegiate and professional game.

He currently serves as an Assistant Coach with the Charleston Battery, ambassador for the sport to under-served communities and thought leader for business communities on risk taking, trailblazing and teamwork.

Whether at the office, at home or in the community, we often feel our actions are not moving the needle in ways that make a difference. He believes three letters can change all that and is excited to launch his new venture, Yes w/ John Wilson, a unique initiative dedicated to recognizing the power of YES!

John shares why “YES” shapes change-makers and results in the “YES” stories he lives to share.

Workshop Speakers

Julie Cottineau Workshop - An Exercise in Innovative Branding

Julie Cottineau
Breakout 1 - An Exercise in Innovative Branding

Following the Keynote, a subset of attendees will have the opportunity to go deeper into our A+++ TWISTING technique and TWIST with brands they love to create actionable ideas for their business (or for one of their clients). In this exercise, attendees work in small teams and are provided with an array of inspirational TWIST brands to choose to TWIST with. They are guided through a simple process to create an idea for their own business.

Our proven A+++ TWISTING technique will teach attendees to:

  • Become AWARE of best practices and inspiration from multiple sources
  • ANALYZE what’s driving that success
  • APPLY these insights to their own business and events – to create greater impact

natasha cary

Natasha Cary
Breakout 2 - 5 Steps to Managing Social Media Personally and Professionally.

Natasha has been telling brand stories and developing marketing strategies for over twelve years with such brands as Wolfgang Puck Catering and the Georgia Aquarium. As Director of Sales & Marketing for Wolfgang Puck Catering and Director of Event Sales & Services at the Georgia Aquarium, she understands the integrated relationship between sales and marketing and has led efforts ranging from website design, event activations, radio promotions (with Q100’s the Bert Show), advertising and social media to direct mail and email campaigns, trade shows and program marketing.

Natasha believes that every organization has a compelling story, that if told properly, will expose them to the core audience(s) that will help them grow organically.

As founding partner of Flavor EXP, Natasha brings passion and creativity to every client to make sure their story cuts through the noise of “marketing as impressions”. She works with businesses to help them create consistent messaging across social media platforms, website and their email marketing efforts.

Natasha is on the board of the Les Dames d'Escoffier International - Atlanta Chapter as VP of Communications, as well as a SITE SE board member overseeing communications and Marketing.

Meet P!nk’s drummer – Mark Schulman and Rock Your Business.

Watch video to learn more…

Agenda

Sunday, December 2 - Immerse Day

* If flying into Charleston International Airport we recommend you arrive no later than 3:00 PM to take advantage of the unique registration experience we are providing.

2:00 – 5:00 PM Registration and Silent Auction begins
5:30 – 6:15 PM Immersive Keynote Session - Jane Herlong

From the rows of tomato fields to the runway of Miss America, get ready for a journey filled with laughter and lowcountry life-lessons. Jane Jenkins Herlong, a born and bred Charlestonian, will entertain as she welcomes you to the Holy City with her sweet tea wisdom and southern fried humor.
6:15 – 6:45 PM SITE Southeast Annual General Meeting & SITE Global Update
7:00 – 10:00 PM Welcome Reception and Dinner
10:00 PM – Midnight Afterglow
Monday, December 3 - Inspire Day
7:30 – 8:00 AM Morning Exercise/Activity
7:30 – 9:00 AM Breakfast
9:00 – 10:15 AM

Inspiration Keynote - Mark Shulman – P!nk’s Drummer

Discover the world-class drummer who is unlocking the secrets to Hacking the Rockstar Attitude for audiences around the globe.

Is your business prepared to rock? It will be after witnessing Mark Schulman in action.

A legend in the music world and currently on tour with P!NK, Mark Schulman is an incredible musician, dynamic performer and a strategic business mind who has parlayed his success on stage into true business success.

Unlocking strategies to help audiences Hack the Rockstar Attitude and Boost their R.Q. (Rockstar Quotient), your team will be treated to one of those rare events - an incredible show that will empower and inspire, while also providing practical, innovative business strategies. His engaging keynotes are an audio & visual feast, interspersed with LIVE! drum performances that will rock your world. Using music and real-world experience as a teaching tool, Mark Schulman will leave you and your team drumming up new levels of peak performance!

10:15 – 10:30 AM Break
10:30 – 11:15 AM

Keynote Speaker - Julie Cottineau - Brand Twists, Innovative Branding

Julie Cottineau is the Author of the Best-selling book “TWIST: How Fresh Perspectives Build Breakthrough Brands” (Panoma Press, 2016). She is the Founder and CEO of BrandTwist, a branding consultancy, and Brand School - the premier branding program for entrepreneurs, nonprofits and small businesses. Her TWIST approach applies best practices from across brand sectors and leverages them for innovative and impactful solutions.

Tired of me-too experiences? Fresh ideas come from looking at current practices from new perspectives. TWISTING takes best practices from successful brands like Virgin, Apple, Starbucks, Blue Apron and Waze and TWISTS them to create new ideas in all areas of meetings and events. It is a fun, energizing approach that immerses participants in the 360-degree power of brand while at the same time helping them to create actionable ideas.

Keynote attendees will learn how to:
- TWIST with favorite brands for fresh inspiration
- Build their own personal brand TWISTS and leverage their passions to stand out
- Create highly engaging experiences that break through

11:20 AM – 12:05 PM

Concurrent Sessions

Breakout 1 - Julie Cottineau - An Exercise in Innovative Branding

Following the Keynote, a subset of attendees will have the opportunity to go deeper into our A+++ TWISTING technique and TWIST with brands they love to create actionable ideas for their business (or for one of their clients). In this exercise, attendees work in small teams and are provided with an array of inspirational TWIST brands to choose to TWIST with. They are guided through a simple process to create an idea for their own business.

Our proven A+++ TWISTING technique will teach attendees to:
- Become AWARE of best practices and inspiration from multiple sources
- ANALYZE what’s driving that success
- APPLY these insights to their own business and events – to create greater impact


Breakout 2 - Natasha Cary – Go From Zero to Hero – 5 Steps to Managing Social Media Personally and Professionally.

It can be overwhelming to figure out which social media platforms you should be on and how many times you should post a day. Does it even matter what I post? Is anyone out there? And who has time to do all of that anyway?

During this breakout, we will go over social media best practices, why social media is important, and how to make it easy. We will also review some tips and tricks on how to use some of the most popular platforms so you are not ever experiencing FOMO (we will cover what this too).

12:15 – 1:30 PM Lunch, Doors to Dream, Awards
1:45 – 3:15 PM Community Service Event - Kids Club House Build
Evening Dinner on Own
Tuesday, December 4 - Innovate Day

* If flying out of the Charleston International Airport we recommend booking a flight after 2:00 PM. You won’t want to miss this Final Keynote Speaker.

7:30 – 8:00 AM Morning Exercise/Activity
8:00 – 9:00 AM Breakfast
9:00 – 10:15 AM Innovative Keynote - Brent Bushnell
Brent Bushnell is an entrepreneur, engineer and CEO/co-founder of Two Bit Circus, a Los Angeles-based experiential entertainment company.
10:15 - 10:30 AM Break
10:30 - 11:15 AM John Wilson
Recognizing the Power of YES, The 3 Letter Word that Changes Everything
11:15 - 11:45 AM Closing Remarks and New President Induction
11:45 AM Departure Lunch - Grab & Go

Photographer Kelli Price will be offering headshot photo shoots a couple times throughout the weekend. Sign up for your photo time upon arrival!

Kelli Price Photography

2018 Education Summit Sponsors

Platinum Title Sponsor

Francis Marion Hotel in historic downtown Charleston, SC
Charleston Area CVB - the Official Source For All Things Charleston, SC

Learning Sponsor

L.A. Tourism provides personalized, complimentary service to ensure a seamless experience when holding any meeting or event in L.A.
Production Design Associates - lighting, staging, in-house production, and professional audio for corporate events
On Purpose Adventures is Charleston's premiere adventure planning company.

Gold Sponsors

Hotel Bennett creates unforgettable, quintessentially Charleston occasions all of kind

Silver Sponsors

The Sanctuary: Kiawah’s Luxury Resort Hotel | Kiawah Island Golf Resort
The Grand Hotel by Marriott in Alabama includes spa and golf as the ideal destination for leisure, meetings and group events.
PRA New Orleans - Let us bring the festive spirit of The Big Easy for your next program.
Group Destination Packages in the Caribbean | Sandals
Visit Tampa Bay is your official resource for planning meetings in Tampa Bay

Bronze Sponsors

Art of Motion Events - Destination Décor Experts for corporate events
KLH Group Charleston is a socially conscious meeting & event management resource
Hotel Bella Grace is a boutique hotel in Charleston SC historic district

In-Kind Sponsors

JMC Charleston
Plan your next meeting or event at Universal Orlando.  Discover flexible options for 20 to 20,000 guests featuring exceptional dining, meeting spaces and accommodations
Elevate - a Raleigh, NC based performance and promotions company
Ullrich Print Plus powered by Proforma is a premier leader in the printing, promotional products and packaging industries.
MT. Pleasant Shuttle for fast, comfortable transportation in Charleston, South Carolina
Liaisons Meetings & Incentives
The Dorchester Collection - the perfect event venue with an exquisite range of luxury meeting rooms and event spaces worldwide
Loews is the perfect host for corporate conference venues, meetings and events
Wine to Water provides clean water to those in need
Oysters XO - an innovative mobile oyster bar catering service made to spice up elite events
Pinnacle Speakers Bureau
Kelli Price Photography - Event, Meetings & Incentive Photographer. Reno/Tahoe + Greater Atlanta Area with flexible schedule to travel to any destination.
Other Brother Entertainment
Snyder - The Event Rental Co.

Strategic Partner Sponsor

Aventri Event Management Software
flavor EXP - experience-driven marketing and event solutions with flavor

Location

Francis Marion Hotel - Charleston, SC
Francis Marion Hotel - Charleston, SC

Francis Marion Hotel

387 King St.
Charleston, SC 29403
843-722-0600

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