Sherry Awbrey, CMM - Vice President Sales & Marketing, EMC Venues, Your Complete Source.
Sherry leads the global sourcing, account management and analytics teams to provide comprehensive meetings management solutions. She enjoys leveraging her entrepreneurial spirit and passion for people to promote best-in-class performance from her teams while bringing innovations to market, implementing strategies to develop customers for life.
Tech Talk #1 Spotlight
It’s time to take back your attendees attention with your own event mobile app! Increase your attendee engagement by using a mobile app to achieve your event goals. Understand why Gamification is key to connecting attendees to your event and ultimately your brand. Motivate attendees to explore content, complete challenges, earn points and win prizes. Learn how to increase interactions with peers and also spark conversations among your speakers with the use of Live Q&A, Live Polling and Surveys.
Christine Hilgert, CMP - Senior Vice President, Meeting Expectations
As senior vice president of the meeting planning business unit, Christine Hilgert, CMP, is responsible for client management and strategic direction of the meeting planning staff, which is comprised of meeting planners, registration staff and contract management staff. Her focus is to introduce the latest ideas and opportunities offered by the industry to her staff and clients.
Christine has extensive experience in technology based education programs (drones!), innovation delivery and budget management. She has overseen client budgets ranging from $100,000 to $10 million and facilitated speaker management for programs consisting of 30 - 350 speakers. In addition, she has managed show floors with up to 300 exhibiting companies and 100,000 gross square feet. She has also coordinated the fulfillment and management of many high profile partner programs.
Christine has experience working on meetings at hotels and conventions centers throughout North American, Europe, Asia PAC, and the Middle East, and she has been the lead venue liaison for programs ranging in attendance of 200 - 10,000 attendees.
Before joining Meeting Expectations, Christine worked with GA Olympics as a Multi-Sport Manager Statewide.
Christine holds a Bachelor of Arts in hospitality management from Florida State University and continues is an active alumni mentor, working with students and volunteering for the Society of Hosts – FSU Chapter.
Tech Talk #2 Spotlight
With drones first and center from Super Bowl to the Olympics – How can you make the center of energy for your event.
A meeting and events professional based in Arizona, specializing in meeting and group commission collection systems and the associated General Data Protection Regulation implications.
Tech Talk #4 Spotlight
Don’t let the new General Data Protection Regulations take your company by surprise! Come hear how these new regulations out of Europe are affecting all companies, including those in the United States travel industry. I’ll be talking on how these rules will affect you directly and how CTS Systems technology can keep your company safe and secure.
Dale Falk, Jr.
Dale’s years of experience includes working with some of entertainment’s top brands, entertainers, creative studios, record labels and a variety of clients to deliver impactful content strategy for every project.
A strong passion for live entertainment and sharing those experiences led Dale to create the entertainment production company, Network Frequency, LLC and their website NETFREQ.tv which currently produces external and internal digital content for clients like SunTrust, Live Nation, KPMG, and many more. From spherical (360° and VR) experiences, to major marketing activations and advertising campaigns, Dale is a leading figure in merging technology with entertainment.
Dale also is an Executive Producer for Reelmind Studios in Atlanta, specializing in post-production, environmental mapping, and other visual effect services for major event and film clients across the globe.
Dale has helped design, program, and produce content for over 10 years. From live music and entertainment to corporate events and destination projects, Dale’s diversity of experience, and vast of amount of resources, brings a creative insight into the production process from conception to delivery.
Tech Talk #3 Spotlight
In a world of excess digital content, quality control is a key factor in maximizing engagement and ROI for brands. Dale will tell us why it's important to hire professional content creators versus always capturing event photos or videos internally. He will also focus on the differences in equipment used in creating content for your brand.
Allison Black Spicer, CMP - Manager, Events Management, The Home Depot
Allison Black Spicer, CMP is currently Manager, Events Management for The Home Depot, where she is responsible for providing overall event strategy and support to internal clients. In this capacity, Allison strategically plans, manages, and executes large and small scale events providing client consultation, project and content management, contract negotiation, budget management, pre and post-event analysis and ensuring all objectives are met.
Prior to joining The Home Depot in 2014, Allison served as Senior Planner, Global Event Management for MetLife in New York, NY. She was responsible for planning and managing large and small-scale global events and corporate sponsorship functions. Also while at MetLife, Allison contributed to the cost avoidance of overall company meeting spend by 5% through the development of an enterprise-wide translation memory and standard contract concessions. She began her career in event planning at The Advisory Board Company in Washington, D.C.
Allison received her Certified Meeting Professional (CMP) designation in 2011. She is a graduate of The University of Georgia in Athens, Georgia with a Bachelor of Arts degree in Broadcast Journalism.
In her free time, Allison enjoys wine, non-work travel, and spending time with her husband, Bill and their toddler daughter, Lucy.
Tech Talk #5 Spotlight
Allison is always looking to surprise and engage attendees with the latest trends. One of the newest platforms being, virtual reality or VR. In case you thought it was reserved for video games and entertainment, she will demonstrate that VR can be just as powerful for business as it can be for pleasure.
Chris Derrick - Principal Account Manager, CVENT
Chris Derrick is a Principal Account Manager at Cvent. He has been in the event/meeting technology software industry for 9 years and before that, Chris was in the incentive industry for 9 years.
Tech Talk #6 Spotlight
Chris will discuss the importance of “digitizing” your events, meetings, etc. Digitization will help strengthen processes like attendee engagement, personalization, lead generation, marketing automation and more!