2018 Education Summit

2018 Education Summit

December 2-4, 2018
Francis Marion Hotel
Charleston, SC

Immerse yourself in the culture of Charleston. Innovate with new ideas and practices. Inspire and leave your mark.

We are excited about what we have in store for Education Summit 2018. Our planning committee has an amazing speaker lineup and Charleston experiences that will immerse you in the flavors of everything Charleston.

Voted #1 city in the United States by the readers of Conde Nast Traveler and Travel + Leisure, Charleston oozes with southern hospitality, a rich culture, and many epicurean experiences you will not want to miss.

Education Summit starts on Sunday, December 2 and concludes Tuesday, December 4. We will IMMERSE you into Charleston and the SITE SE community, our speakers will INSPIRE and challenge you, and after two days of immersion and inspiration we hope you will take what you learned and experienced to INNOVATE in your industry.

Check out the details below and visit back here often for updates. Make sure you are also following us on social media for additional updates.

Meet P!nk’s drummer – Mark Shulman and Rock Your Business.

Watch video to learn more…


Sunday, December 2 - Immerse Day

* If flying into Charleston International Airport we recommend you arrive no later than 3:00 PM to take advantage of the unique registration experience we are providing.

2:00 – 5:00 PM Registration and Silent Auction begins
5:30 – 6:15 PM Immersive Keynote Session - Jane Herlong

From the rows of tomato fields to the runway of Miss America, get ready for a journey filled with laughter and lowcountry life-lessons. Jane Jenkins Herlong, a born and bred Charlestonian, will entertain as she welcomes you to the Holy City with her sweet tea wisdom and southern fried humor.
6:15 – 6:45 PM SITE Southeast Annual General Meeting & SITE Global Update
7:00 – 10:00 PM Welcome Reception and Dinner
10:00 PM – Midnight Afterglow
Monday, December 3 - Inspire Day
7:30 – 8:00 AM Morning Exercise/Activity
7:30 – 9:00 AM Breakfast
9:00 – 10:15 AM

Inspire Keynote - Mark Shulman – P!nk’s Drummer

Discover the world-class drummer who is unlocking the secrets to Hacking the Rockstar Attitude for audiences around the globe.

Is your business prepared to rock? It will be after witnessing Mark Schulman in action.

A legend in the music world and currently on tour with P!NK, Mark Schulman is an incredible musician, dynamic performer and a strategic business mind who has parlayed his success on stage into true business success.

Unlocking strategies to help audiences Hack the Rockstar Attitude and Boost their R.Q. (Rockstar Quotient), your team will be treated to one of those rare events - an incredible show that will empower and inspire, while also providing practical, innovative business strategies. His engaging keynotes are an audio & visual feast, interspersed with LIVE! drum performances that will rock your world. Using music and real-world experience as a teaching tool, Mark Schulman will leave you and your team drumming up new levels of peak performance!

10:15 – 10:30 AM Break
10:30 – 11:15 AM

Keynote Speaker - Julie Cottineau - Brand Twists, Innovative Branding

Julie Cottineau is the Author of the Best-selling book “TWIST: How Fresh Perspectives Build Breakthrough Brands” (Panoma Press, 2016). She is the Founder and CEO of BrandTwist, a branding consultancy, and Brand School - the premier branding program for entrepreneurs, nonprofits and small businesses. Her TWIST approach applies best practices from across brand sectors and leverages them for innovative and impactful solutions.

Tired of me-too experiences? Fresh ideas come from looking at current practices from new perspectives. TWISTING takes best practices from successful brands like Virgin, Apple, Starbucks, Blue Apron and Waze and TWISTS them to create new ideas in all areas of meetings and events. It is a fun, energizing approach that immerses participants in the 360-degree power of brand while at the same time helping them to create actionable ideas.

Keynote attendees will learn how to:
- TWIST with favorite brands for fresh inspiration
- Build their own personal brand TWISTS and leverage their passions to stand out
- Create highly engaging experiences that break through

11:20 AM – 12:05 PM

Concurrent Sessions

Breakout 1 - Julie Cottineau - An Exercise in Innovative Branding

Following the Keynote, a subset of attendees will have the opportunity to go deeper into our A+++ TWISTING technique and TWIST with brands they love to create actionable ideas for their business (or for one of their clients). In this exercise, attendees work in small teams and are provided with an array of inspirational TWIST brands to choose to TWIST with. They are guided through a simple process to create an idea for their own business.

Our proven A+++ TWISTING technique will teach attendees to:
- Become AWARE of best practices and inspiration from multiple sources
- ANALYZE what’s driving that success
- APPLY these insights to their own business and events – to create greater impact

Breakout 2 - Natasha Cary – Go From Zero to Hero – 5 Steps to Managing Social Media Personally and Professionally.

It can be overwhelming to figure out which social media platforms you should be on and how many times you should post a day. Does it even matter what I post? Is anyone out there? And who has time to do all of that anyway?

During this breakout, we will go over social media best practices, why social media is important, and how to make it easy. We will also review some tips and tricks on how to use some of the most popular platforms so you are not ever experiencing FOMO (we will cover what this too).

12:15 – 1:30 PM Lunch & Doors to Dream
1:45 – 3:15 PM Community Service Event - Kids Club House Build
4:00 – 5:30 PM Free Time
6:30 – 10:30 PM Reception & Awards Dinner
Tuesday, December 4 - Innovate Day

* If flying out of the Charleston International Airport we recommend booking a flight after 2:00 PM. You won’t want to miss this Final Keynote Speaker.

7:30 – 8:00 AM Morning Exercise/Activity
8:00 – 9:00 AM Breakfast
9:00 – 10:15 AM Inspiring Keynote - Brent Bushnell

Brent Bushnell is an entrepreneur, engineer and CEO/co-founder of Two Bit Circus, a Los Angeles-based experiential entertainment company.
10:15 – 10:30 AM Silent Auction Closes, Break
11:45 AM Departure Lunch

* Photographer Kelli Price will be offering headshot photo shoots a couple times throughout the weekend. Sign up for your photo time upon arrival!


Early Registration Fees
before October 31:
$250: SITE Member Planner & Supplier
$350: Non-Member Planner
$500: Non-Member Supplier (includes 1 planner)
$750: Non-Member Supplier (without a planner)
$175: Guests

Registration Fees
After October 31:
$300: SITE Member Planner & Supplier
$400: Non-Member Planner
$600: Non-Member Supplier (includes 1 planner)
$850: Non-Member Supplier (without a planner)
$200: Guests

Event Contact

Tracy MitchellThis email address is being protected from spambots. You need JavaScript enabled to view it. / 843-324-1676


Take advantage of the SITE Southeast discounted rate at the Francis Marion Hotel.

Francis Marion Hotel - Charleston, SC

2018 Education Summit Sponsors

Platinum Title Sponsor

Group Destination Packages in the Caribbean | Sandals

Learning Environment Sponsors

Gold Sponsors

Charleston Area CVB - the Official Source For All Things Charleston, SC

Silver Sponsors

Bronze Sponsors

Swag Bag In-Kind Sponsors

Photography In-Kind Sponsors

In-Kind Sponsors

Art of Motion Events - Destination Décor Experts for corporate events
MGM Resorts International
Elevate - a Raleigh, NC based performance and promotions company
JMC Charleston
Production Design Associates - lighting, staging, in-house production, and professional audio for corporate events

Strategic Partner Sponsor

Aventri Event Management Software


Francis Marion Hotel - Charleston, SC
Francis Marion Hotel - Charleston, SC

Francis Marion Hotel

387 King St.
Charleston, SC 29403


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